The 11 Best Eco-Friendly Promotional Products
The basic plastic water bottle is now the single most overdone trade show giveaway item, named by 28% of event organizers in our 2026 Swag Trends Survey. At the same time, sustainability jumped to the #2 most important feature buyers look for when selecting promotional products, trailing only longevity and quality at 44%. Those two facts [...]
Sustainable Swag: A Guide to Eco-Friendly Branded Merchandise
Sustainable promotional products are now a $3.69 billion segment of the U.S. promo industry, up roughly 20% from the prior year, according to PPAI’s 2024 Sales Volume Estimate. That number reflects something buyers already sense: the pressure to align branded merchandise with sustainability commitments has moved from “nice to [...]
How to Choose and Customize the Right Tote Bag
A custom tote bag is one of the most versatile things you can order. Right for a trade show giveaway, a wedding welcome kit, a new employee’s first day, a school fundraiser, or a community organization selling merch. The challenge is that picking one well requires a few decisions most people skip. Cotton canvas, polyester canvas, [...]
How to Print a Logo on Any Bag: Paper, Plastic, Burlap, Canvas, and More
The right way to print a logo on a bag depends almost entirely on what the bag is made of. A method that looks incredible on a cotton canvas tote can crack and peel on a plastic bag. The technique used to brand paper bags at scale requires industrial equipment most print shops don’t own. Burlap presents its own challenges that [...]
The Real Math on Promotional Bags: ROI, Pricing, and How to Build a Bulk Bag Strategy
Most advertising disappears the second the impression is over. A TV spot ends. A banner ad scrolls past. A social post gets buried. A custom bag keeps working for months after you paid for it. According to the ASI 2023 Ad Impressions Study, a single branded bag generates 1,940 impressions over its lifetime, and 43% of recipients keep it [...]
Custom Bags and Backpacks: A Style-by-Style Guide to Logo Bags, Custom Event Bags, and More
Few things get used as often as a bag. A wedding guest carries a tote through an entire weekend. A new hire brings a backpack into the office every single day. A trade show attendee loads up a convention bag and hauls it through a venue for hours. That’s why custom bags work so well across such different occasions โ the product [...]
Custom Esports Jerseys: How to Design Gaming Team Gear That Actually Looks Pro
Pro esports jerseys don’t look like sports jerseys. That’s entirely deliberate. The aesthetic is often dark colorways, edge-to-edge gradients, and angular geometric patterns built for streaming cameras and tournament stages. That look requires a specific set of design decisions and a specific decoration method, neither of [...]
How Much Do Custom Jerseys Cost? The Team Manager’s Guide to Budgets, Sizing, and On-Time Delivery
You volunteered to handle the jerseys. Now you have a budget someone described as “flexible” (it usually isn’t), a deadline getting closer, and a group chat where several families still haven’t responded with sizes. This guide covers what custom jerseys actually cost per player at different quantities, how to [...]