With assistance form Eduard Hoffmann, Swiss typeface designer Max Miedinger created Helvetica in 1957. Its tight and narrow spacing is one of its most recognizable qualities, but limits its legibility onscreen and at small print sizes. Nevertheless, Helvetica is widely used in many company logos. For example, American Apparel, BMW, Nestlé, Skype, and Target all use versions of the font. Even the U.S. government uses widely uses the typeface—federal income tax forms are set in Helvetica.
Our Font of the Week images are created by Emily Clark, an Expert Production Artist at CustomInk and a self-declared font addict. Font of the Week fuels Emily’s passion to research and learn more about beloved typefaces like Helvetica. What font should Emily feature next? Sound off in the comments below!
“Annual Family Vacation Shirts” and “Wear Red for Public Education” are the winners of this week’s Ink of the Week contest!
These annual family vacation t-shirts have become such a hot commodity that requests are flowing in from those unable to make the trip, and from those who aren’t even a member of the family! The Romouw family rents several cabins each year and gather as many family members as possible for weeklong fun – complete with custom tees! Everyone loves how easy it is to choose their own size and color, plus the compliments they receive throughout the year!
Teachers from the Middletown School District in Middletown, New York, showed support for public education by wearing custom shirts containing original artwork created by one of the kindergarten students. When organizing the order, the goal was to see 200 shirts. The design was such a hit that the group was able to sell over 430! Show your support for this group with the hashtag #IAMAPUBLICSCHOOLTEACHER!
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