Lissa has been helping customers create their perfect custom swag at Custom Ink since 2014 and loves to share her insights, tips, and tricks.
Creating Professional Branding, Apparel, & Promo for a Professional Services Company
Whether you’re an established pro or just starting your service company, there’s a big difference between showing up and making an entrance. No matter what service you offer — mowing lawns, cleaning homes, or building decks — custom t-shirts, polos, yard signs, and promotional leave-behinds build trust, communicate professionalism, [...]
Best Trade Show Giveaways: From Tech Swag to Eco-Friendly Conference Gifts
On a trade show floor, every booth is competing for attention, yet attendees gravitate toward just a handful. What draws them in? Often, it’s the giveaways. After helping thousands of businesses prepare for conferences and expos, we’ve learned that the right promotional products do more than fill tote bags. They start [...]
Why Longevity is Your Best Swag Strategy for 2026
Whether it’s a new hire’s first day or a team celebration, you want the swag you hand out to build a real connection. But as every manager knows, the real test isn’t the moment it’s opened — it’s whether that gear is being used, worn, and loved months later. According to our 2026 Swag Trends Survey, longevity is now the [...]
2026 Swag Trends: The Gear Your Team Will Actually Keep
At Custom Ink, we believe the best gear builds connection. And that’s also the big takeaway from our new 2026 Swag Trends Survey. We asked over a thousand organizers and buyers what they need for the year ahead, and the answer was clear: there is a decisive move away from “disposable” promos toward retail-quality [...]
2026 Swag Forecast: New Predictions (and Data) to Power Your Team’s Success
Let’s be honest: organizing gear for your team is a big job. You want everyone to feel included, look professional, and actually use the stuff you order. To help you ensure your gear doesn’t end up in the “donate” pile, we’ve asked the experts on our Merch team how to make your team look good and feel even better in [...]
The Gear That Powered Your Teams in 2025: Custom Ink’s Top Trends & Best Sellers
From trade show floors to finish lines, this is the custom swag that defined the year. If we know anything about you – the planners, the doers, the organizers making the magic happen behind the scenes – it’s that 2025 was a year of big goals and even bigger team moments. Every year, we love looking back at the millions of [...]
New Survey Reveals What Gifts Employees Really Want for the Holidays
With the holiday clock ticking, business managers are quickly trying to figure out the best holiday gifts to get their employees. The stakes can feel huge. After all, good gifts go a long way towards building loyalty and retention, with more than three-quarters of employees saying it makes them more likely to stay with their [...]
Whatever You Do, Don’t Buy This Holiday Gift for Your Employees, Says Survey
The holiday rush is upon us and employers are trying to lock in what gifts they’ll give their employees. At Custom Ink, we know it’s a joyful, though stressful, time for managers, who are challenged with finding meaningful gifts that appeal to everyone. Get it right, and you’re not just checking a box. [...]