Custom Ink Company Swag Survey Results

Q1 How satisfied are you with your employment at your current company or organization?

Answered: 1,063

Skipped: 0

Very satisfied 53.62% (570)

Somewhat satisfied 34.43% (366)

Not very satisfied 8.28% (88)

Not at all satisfied 3.67% (39)

Q2 Which of the following items with a company logo (sometimes called”swag”) have you gotten at or from your current employer? [Check all that apply]

Answered: 1,061

Skipped: 2

Clothing like a t-shirt, sweatshirt, or hat 60.23% (639)

Drinkware like a koozie, coffee mug, water bottle, or tumbler 51.56% (547)

Office gear like a notebook, pen, calendar, or clock 50.71% (538)

Bags like a tote, duffle, or backpack 43.64% (463)

Tech gear like a charger, speaker, headphones, or flashlight 34.21% (363)

Home gifts like gourmet food items or candles 26.58% (282)

Other type of swag or gift 13.01% (138)

None of the above 9.80% (104)

Q3 On average, how often do you get swag from your current employer, such as t-shirts, hats, drinkware, gadgets, bags, office items, or electronics?

Answered: 1,061

Skipped: 2

Once a month or more 21.96% (233)

Every 1 to 5 months 23.37% (248)

Every 6 to 12 months 24.32% (258)

Less than once a year 21.21% (225)

Never 9.14% (97)

Q4 Which of the following are reasons that you have gotten swag from your current employer? [Check all that apply]

Answered: 964

Skipped: 99

Item to wear at a volunteer day or corporate event 49.27% (475)

Commemoration of a corporate anniversary 42.53% (410)

Giveaways at a company party 41.80% (403)

Recognition for a team accomplishment 34.96% (337)

Celebration of a new product or service launch 33.71% (325)

Holiday gift 24.27% (234)

Extras from client gifts, conference, or corporate event 24.17% (233)

Other (please specify reason) 5.08% (49)

None of the above 2.39% (23)

Q5 What is the favorite piece of swag you’ve ever received at or from an employer? [Select one]

Answered: 1,061

Skipped: 2

T-shirt 13.48% (143)

Hoodie or jacket 11.69% (124)

None of the above 8.01% (85)

Backpack 7.45% (79)

Travel coffee cup 5.56% (59)

Mug or glass 5.47% (58)

Water bottle 5.09% (54)

Tote bag 5.09% (54)

Laptop/table/phone case 4.05% (43)

Wireless speaker 3.86% (41)

Headphones 3.77% (40)

Umbrella 3.49% (37)

Sunglasses 3.30% (35)

Notebook 3.30% (35)

Hat or cap 3.02% (32)

Fancy pen 2.45% (26)

USB charger or memory stick 2.45% (26)

Other (please specify) 2.26% (24)

Calendar 1.98% (21)

Flashlight 1.98% (21)

Drink cooler 1.41% (15)

Koozie 0.85% (9)

Q6 After receiving that swag or gift item, how did your feelings about your employer change when you got that gift or swag item?

Answered: 974

Skipped: 89

I felt significantly more positive about my company 33.37% (325)

I felt somewhat more positive about my company 54.41% (530)

I felt somewhat more negative about my company 9.65% (94)

I felt significantly more negative about my company 2.57% (25)

Q7 If your employer planned to give you a custom gift to thank you for your service or a notable accomplishment, what would you most like to receive? [Pick one]

Answered: 1,056

Skipped: 7

The North Face jacket 14.87% (157)

Yeti cooler 12.03% (127)

JBL wireless headphones 9.66% (102)

Bose portable speaker 9.66% (102)

Stanley water bottle 7.58% (80)

Smart mug that keeps your coffee or tea warm 7.10% (75)

Coleman folding chair with cooler 5.97% (63)

Anker portable charger 5.30% (56)

Other (please specify item) 5.30% (56)

Portable BBQ grill 4.92% (52)

Moleskine leather notebook 4.64% (49)

OGIO wheeled travel bag 3.88% (41)

Laser-engraved Waterman pen 3.60% (38)

French press coffee maker 3.22% (34)

Belroy laptop backpack 2.27% (24)

Q8 If your employer gave you that item as a gift, would it make you more or less likely to stay with your company for another year?

Answered: 1,056

Skipped: 7

Much more likely to stay 41.19% (435)

Somewhat more likely to stay 52.27% (552)

Somewhat less likely to stay 4.73% (50)

Much less likely to stay 1.80% (19)

Q9 Have you ever been asked to wear a company t-shirt or other clothing with your company logo to a corporate meeting, team-building event, party, conference, or other corporate event?

Answered: 1,056

Skipped: 7

Yes 73.96% (781)

No 26.04% (275)

Q10 Did wearing a common item of clothing with other members of your team increase or decrease your feeling of connection to your company and team?

Answered: 781

Skipped: 282

Increased the feeling of community a great deal 42.77% (334)

Increased the feeling of community somewhat 48.91% (382)

Decreased the feeling a community somewhat 6.79% (53)

Decreased the feeling of community a great deal 1.54% (12)

Q11 Which of the following better reflects your preference on how you would prefer to celebrate a success or commemoration for your team?

Answered: 1,056

Skipped: 7

I would prefer to receive a gift or swag item that I love and would regularly use 81.06% (856)

I would prefer to have a happy hour or meal with my team 18.94% (200)

Q12 How satisfied are you with your employment at your current company or organization?

Answered: 1,061

Skipped: 0

Q3: Once a month or more

Very Satisfied 93.99% (219)

Somewhat Satisfied 5.58% (13)

Not Very Satisfied 0.00% (0)

Not at all Satisfied 0.43% (1)

Total 21.96% (233)

Q3: Every 1 to 5 months

Very Satisfied 60.89% (151)

Somewhat Satisfied 36.69% (91)

Not Very Satisfied 2.02% (5)

Not at all Satisfied 0.40% (1)

Total 23.37% (248)

Q3: Every 6 to 12 months

Very Satisfied 41.47% (107)

Somewhat Satisfied 44.96% (116)

Not Very Satisfied 10.47% (27)

Not at all Satisfied 3.10% (8)

Total 24.32% (258)

Q3: Less than once a year

Very Satisfied 33.33% (75)

Somewhat Satisfied 44.44% (100)

Not Very Satisfied 16.00% (36)

Not at all Satisfied 6.22% (14)

Total 21.21% (225)

Q3: Never

Very Satisfied 17.53% (17)

Somewhat Satisfied 47.42% (46)

Not Very Satisfied 19.59% (19)

Not at all Satisfied 15.46% (15)

Total 9.14% (97)

The survey was conducted among 1,064 US adults who work for companies with more than 50 employees via SurveyMonkey from August 30-31, 2024. Based on a confidence interval of 95 percent, the margin of error for the survey is +/- 3 percent.