CustomInk Launches 4th Annual Bullying Prevention Campaign

Fairfax, VA – August 26, 2014

As millions of students head back to school, CustomInk, the “design online” custom t-shirt company for groups and occasions, today released the results of a national survey on teens’ experiences with bullying. The survey finds that bullying is still a major issue among American teens in the 10 largest metro areas, with 83 percent saying they have been teased or bullied, and 72 percent saying they worry about being bullied by peers. While bullying is a common concern, teens also appear ready to do something about it, with 72 percent saying they would unite as a group to show they are against bullying (e.g. attending an event, joining a club, or social media activities).

To help teens stand up against bullying, CustomInk is launching its 4th annual Be Good to Each Other bullying prevention campaign. Coinciding with the back-to-school season and October’s National Bullying Prevention month, the campaign encourages student groups and others to take a stand for kindness and tolerance by designing and wearing custom bullying prevention t-shirts. CustomInk will handle the printing and fulfillment at cost, allowing 100 percent of profits from the sales of bullying prevention shirts to benefit CustomInk’s non-profit partner–PACER’s National Bullying Prevention Center, which unites, engages and educates communities nationwide to address bullying through its resources.

Celebrities Unite for Bullying Prevention

The campaign is supported by leading celebrities and athletes, including Justin Tucker and Dennis Pitta (Baltimore Ravens), Lauren Potter (Glee), AnnaSophia Robb (The Carrie Diaries), and many others who have designed custom t-shirts and are participating pro bono because they feel strongly about this issue.

“CustomInk is all about people coming together in positive ways, and this new survey illustrates the importance of group strength and action in solving the issue of bullying among American teens,” said CustomInk co-founder and CEO Marc Katz. “Our Be Good to Each Other campaign uses the power of custom t-shirts to bring people together and help stop bullying.”

Each celebrity has designed their own custom bullying prevention t-shirt to be sold throughout the campaign, with 100 percent of the profits benefiting PACER’s National Bullying Prevention Center. Celebrities will also utilize the power of social media to engage and connect with their fans to spread a message of acceptance and kindness.

Last year, the Be Good to Each Other campaign united thousands of people through custom bullying prevention t-shirts, and raised more than $40,000 for PACER’s National Bullying Prevention Center.

How to Get Involved

Now through October 31, visit (www.customink.com/stopbullying). Students, community groups, and others can design and personalize bullying prevention shirts for their school, team or organization, and fans can buy their favorite celebrity-designed shirts as well. Everyone is invited to take part in PACER’s UNITY DAY on Wednesday, October 22, when the organization encourages people to send a message of support to those who have experienced bullying by wearing orange. Exclusive 2014 UNITY DAY shirts designed by PACER are also available for purchase.

About CustomInk (www.customink.com)

Founded in 2000, CustomInk is the leader in custom apparel for groups & occasions. Customink.com enables people to design and order custom t-shirts and accessories for their clubs, companies, charities, family reunions, and more. Customers enjoy free design support from CustomInk’s acclaimed service representatives, and each custom design is proofed by a professional artist to ensure it turns out perfectly – whether it’s being printed on one t-shirt or thousands. CustomInk’s innovative online Design Lab offers customers a huge selection of art and fonts, including offerings from the renowned design firms of Charles S. Anderson™ and House Industries™, as well as the option to upload their own artwork.

Headquartered in Fairfax, Virginia, with additional offices in Reno, Nevada; Dallas, Texas; Charlottesville, Virginia; Boston, Massachusetts; and Chicago, Illinois; the company is dynamic and forward-thinking and has been recognized numerous times for rapid growth and workplace excellence. CustomInk strives to treat customers, vendors, and team members as it would want to be treated and has a strong sense of innovation and individual responsibility. To learn more, visit http://www.customink.com/our_story or call 800-293-4232.

About PACER’s National Bullying Prevention Center (www.PACER.org/bullying)

Every day, 160,000 kids in America stay home from school to avoid being bullied. PACER’s National Bullying Prevention Center educates communities nationwide to prevent bullying through the use of creative, interactive resources including the websites TeensAgainstBullying.org and KidsAgainstBullying.org. Based in Minneapolis, PACER offers educators, students, families, and individuals the tools they need to address bullying in schools, recreational programs, and community organizations. For more information, visit PACER.org/bullying.