Surveys
At Custom Ink, we talk to a lot of people who order custom apparel and merch — which means we’re sitting on a lot of opinions. This is where we put them to work. Each survey here pulls from real responses across the teams, businesses, and organizers we serve, turning firsthand data into insights you can actually use. What’s trending in swag. What employees really want. What makes branded merch land (and what makes it land in a drawer). The numbers are ours. The takeaways are yours.
Survey Finds Looking Cheap Is Now Companies’ Biggest Fear in Corporate Swag
We’ve all been there. Your new hire opens a sleekly packaged onboarding box, heart full of first-day excitement, only to pull out a custom t-shirt so thin, it feels like an afterthought. The message it sends: This is what we think of you. According to our Custom Ink 2026 Unsung Hero Survey, the biggest fear for those who order [...]
The Unsung Heroes of Swag: New Survey Reveals the Hidden Work Behind Your Team’s Custom Gear
Swag doesn’t just appear. Someone has to make it happen. We surveyed over 500 professionals responsible for ordering custom gear for their teams, and what we discovered surprised even us: the person organizing your company swag is juggling far more than anyone realizes. They’re playing five different roles, working through [...]
2026 Swag Trends: The Gear Your Team Will Actually Keep
At Custom Ink, we believe the best gear builds connection. And that’s also the big takeaway from our new 2026 Swag Trends Survey. We asked over a thousand organizers and buyers what they need for the year ahead, and the answer was clear: there is a decisive move away from “disposable” promos toward retail-quality [...]
New Survey Reveals What Gifts Employees Really Want for the Holidays
With the holiday clock ticking, business managers are quickly trying to figure out the best holiday gifts to get their employees. The stakes can feel huge. After all, good gifts go a long way towards building loyalty and retention, with more than three-quarters of employees saying it makes them more likely to stay with their [...]
Whatever You Do, Don’t Buy This Holiday Gift for Your Employees, Says Survey
The holiday rush is upon us and employers are trying to lock in what gifts they’ll give their employees. At Custom Ink, we know it’s a joyful, though stressful, time for managers, who are challenged with finding meaningful gifts that appeal to everyone. Get it right, and you’re not just checking a box. [...]
Company Swag Is Critical to Employee Happiness, New Custom Ink Survey Shows
At Custom Ink, we have always believed in the power of company swag. We know that it’s a great way to make employees feel appreciated and that using swag for things like employee gifts and giveaways, as well as recognizing important events like product launches and anniversaries can make a big difference in employee satisfaction, which [...]