Branding & Design

How to Customize Pens for Business: Printing Methods, Product Types, and What Actually Gets Used

According to ASI’s 2023 Ad Impressions Study, a single branded pen generates 2,436 impressions over its lifetime at a cost-per-impression of less than 1/10 of a cent. Custom pens are the most cost-efficient branded product you can buy, and nearly 90% of American consumers already own at least one. The problem isn’t that pens [...]