Slogans & Sayings

Popular US Army Slogans, Sayings, and Mottos

US Army Soldiers Photo

In honor of Veterans Day, we wanted to post some popular military slogans & sayings as a resource for soldiers, vets, and family of those serving. Feel free to add them to your custom army t-shirts or military shirts. We also have face masks you can customize for your group. And if you’d like to add one of your favorite slogans or sayings, please do so in the comments. There’s also a great resource of army mottos at if you’re looking for a specific one.

U.S. Army Mottos

    “This We’ll Defend”
    -U.S. Army official motto

    “Duty, Honor, Country”
    -U.S. Military Academy at West Point

    “Strike for Freedom”
    -III Corps Artillery

    “Rangers Lead the Way”
    -U.S. Army Rangers

    “No Mission Too Difficult, No Sacrifice Too Great, Duty First”
    -1st Infantry Division

    “In Peace Prepare For War”
    -Fifth U.S. Army

    “Firepower For Land Power
    -191st Ordinance Battalion

Recruiting Slogans

    “Army Strong”
    -Current U.S. Army recruiting slogan

    “Army of One”
    -U.S. Army recruiting slogan (2001-2006)

    “Be All You Can Be”
    -U.S. Army recruiting slogan (1980-2001)

    “Today’s Army Wants to Join You”
    -U.S. Army recruiting slogan (1971-1980)

Army Quotes & Sayings

    “Loyalty, Duty, Respect, Selfless-Service, Honor, Integrity, Personal Courage”
    -The Army Values

    “If a man does his best, what else is there?”
    -Gen. George S. Patton

    “Accept the challenges so that you can feel the exhilaration of victory.”
    -Gen. George S. George Patton

    “The truth of the matter is that you always know the right thing to do. The hard part is doing it.”
    -Gen. Norman Schwarzkopf

Adam is a Search Marketing Specialist at Custom Ink. He has worked at Custom Ink for more than 8 years, and helps contribute to the blog with fun content that helps inspire people. And with puns. Lots and lots of puns.

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    • Jenn

      Thanks !

    • Michael Toler

      Please, GEN Schwarzkopf’s first name was Norman. He was far from “Normal” and extrordinary human being and outstanding leader of character and integrity.

    • Adam Levine


      I apologize. It looks like I made a typo when writing the post. General Schwarzkopf’s name should be corrected now. Thanks for letting us know.

    • Jay

      Michael, yes he was. Met him in Iraq 90-91

    • tito

      An eye for an eye makes the whole world blind…
      Ronald Reagan..I think said that

    • sserwadda jerry


    • tammy xchristianson RN

      What happened to God man company

    • bob g

      anyone know what unit has the tag “we move fast”?

    • John Wirts

      I’m trying to find the Army recruiting slogan in 1962.

    • Adam Levine

      Hi John,

      According to Wikipedia, the Army slogan between the 50’s and early 70’s was “Look Smart, Be Smart, Go Army!”

      Hopefully that’s the one you were looking for. If not, you might want to look at the National Archives online or some history books on the Korean War or Vietnam War. Best of luck!

    • Kate


      Sorry, babe, “An eye for an eye makes the whole world blind” was first said by Gandhi 🙂

    • Cesar A Munoz

      looking for a” Be all you can be” translatation from English to Spanish. This is an Aemy slogan

    • Adam Levine


      I believe it is “Se todo lo que puedas ser”

    • Obediah Kikaba

      In peace prepare for war, I love the Army just that in Zambia its difficult to join the Army.

    • harold


    • Roger King

      The best slogan is – Safety starts with “S”, begins with “You”
      They help in reminding the preventive measures in case you forget.
      Safety posters are best illustrative measures to be taken.

    • Jordan

      Thanks to all my brothers in arms

    • James


    • Rodney Madison

      I too was in Itraq in 1991 11th ACR.

    • Rodney Madison

      Iraq < I meant

    • Sergeant

      “No Obstacle too Difficult” – Jungle Warfare Training Center, Fort Sherman, Panama
      “Let’s Go!” – 325th Airborne Infantry Regiment, 82nd Airborne
      “Around The World, Unseen” – Long Range Surveillance
      “Rangers Lead The Way!”
      “Airborne All The Way!”


    • Beth foley

      Does anyone know what a good slogans or tagline for the ghost army could be?

    • Beth foley

      what could a slogan for the ghost army be

    • Keith

      3/70th armor bn enlisted salute to officer with this saying: “Strike Swiftly”. Office returns salute with reply”Armor Up”. 3/70th armor bn, 2nd brigade, 5th infantry division Fort Polk, LA. Circa 1987-1990

    • Melody

      The navy says fair winds and following seas what does the army say?? Or do they?

    • Tull

      You missed the best slogan of them all. 2nd Infantry Division “ Second To None “ . It clearly sums up how we Americans feel about the entire United States Armed Forces !

    • Jerome (J-JAY) Gutierrez

      HOAH!!! 8TH BN. 8TH FAR ’91-’92:STEEL!

    • Jerome (J-JAY) Gutierrez

      Check Fire:My comment was @ TULL, I was at Camp Stanley w/2ID “2ND TO NONE”

    • Jack

      Mission first, people always.

    • Natasha

      I remember saying during Physical Fitness in BCT (1999) “We like it, we love it, we want some more of it!” but I’m not able to find it was popular throughout the Army.

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