Popular U.S. Navy Sayings, Mottos, and Slogans
Share on reddit

Naval Officers Photo for Slogans
As we get closer to Independence Day, we thought we’d share some popular military slogans & sayings as a resource for sailors, vets, and their families. They’re a nice addition to custom Navy t-shirts or military shirts. And if there’s a particular Navy slogan you find meaningful that you think would be great on custom shirts, feel free comment at the end of the post.

U.S. Navy Mottos

*While there is no official Navy motto, here are the unofficial ones:

“Non sibi sed patriae” – “Not for Self but Country”

-Unofficial Motto

“Honor, Courage, Commitment”

-From the U.S. Navy Core Values

U.S. Navy Recruitment Slogans

“Accelerate Your Life”

-Recruiting Slogan (2001-2009)

“It’s Not Just a Job, It’s An Adventure”

-Recruiting Slogan (1976-1986)

“You Are Tomorrow; You Are The Navy”

-Recruiting Slogan (1988-1990)

“Let the Journey Begin”

-Recruiting Slogan (1996-2000)

“America’s Navy – A global force for good.”

-Recruiting Slogan (2009-Today)

Famous Naval Group Mottos

“Ready to Lead, Ready to Follow, Never Quit.”

-U.S. Navy Seals Official Motto

“The only easy day was yesterday!”

-U.S. Navy Seals Motto

“We Dive the World Over”

-U.S. Navy Divers Motto

“So Others May Live”

-U.S. Naval Search & Rescue Motto

“In Peace and War”

-U.S. Merchant Marines Motto

“Construimus, Batuimus” – “We Build, We Fight”

-U.S. Seabees Motto

Ship Slogans – Aircraft Carriers

“Teamwork, a Tradition”

-USS Nimitz (CVN-68)

“I Like Ike”

-USS Dwight D. Eisenhower (CVN-69)

“We are Legend; Ready on Arrival; The First, the Finest; Eight Reactors, None Faster”

-USS Enterprise (CVN-65) – Deactivated

“Shall not Perish”

-USS Abraham Lincoln (CVN-72)

“Vis Per Mare” – “Strength from the Sea”

-USS Carl Vinson (CVN-70)

“Qui Plantavit Curabit” – “He who has planted will preserve.”

-USS Theodore Roosevelt (CVN-71)

“Spirit of Freedom”

-USS George Washington (CVN-73)

“Look Ahead”

-USS John C. Stennis (CVN-74)

“The buck stops here”

-USS Harry S. Truman (CVN-75)

“Peace Through Strength”

-USS Ronald Reagan (CVN-76)

“Freedom at Work”

-USS George H.W. Bush (CVN-77)

About the Author - Adam Levine

Adam is a Search Marketing Specialist at CustomInk. He has worked at CustomInk for more than 8 years, and helps contribute to the blog with fun content that helps inspire people. And with puns. Lots and lots of puns.

arrow11 Responses

  1. 19 mos ago

    I edit and create music mixes for cheerleaders and dancers all over the world…….I just mixed a cheer mix for the US Naval Academy and used several of the motto’s in their mix…..I so appreciate you work on finding and posting these slogans……The cheer squad at the US Naval Academy just heard the mix and went NUTS…………………….anything I can do for you just ask as I feel that you are a big part of the success of this cheer mix…………………

  2. Kedarrius
    19 mos ago

    We Navy Men…. their damn few

  3. Foxx Stephanie Queen-Pace
    12 mos, 3 wks ago

    Fair winds and following seas

  4. 11 mos, 3 wks ago

    My favorite: ” The only easy day was yesterday”

    Thanks for sharing.


  5. ABH Three
    7 mos, 3 wks ago

    “AB or Wannabe”

    Aviation Boatswain’s Mates – Aircraft Handlers V1 Division – (IKE/CVN69)

  6. Sarah
    5 mos, 3 wks ago

    I didn’t see a slogan for the years 1990-1996. I served during that time, and I always remembered, “Full Speed Ahead”.

  7. Joe Yuna (LCDR/USN), Retired
    5 mos, 2 wks ago

    Gheez-these are academic, and not really somethings a career sailor would say.

    I grew up on “…we deal in lead…” “…we have not yet begun to fight…” “men of brass and ships of steel…”

    “…fused bombs on target, first pass…”

    and my favorite…

    “Fighter pilots make movies, but Navy attack pilots make history.”

    I have a slew more but not for public consumption. but since the Nam thru Gulf War I, the one truth beyond these quotes is that the US Navy arrives first and always ready for a fight, anytime, anyone and anywhere. And that is why the carriers despite being taunted as expensive archaic hulks easily attacked are still out there doing what they are intended to do – kill the enemy.

    And that is why the Chinese are rapidly building their carrier fleet with 3-5 new Reagan class sized carriers, and not those Russian training carriers to get their pilots to do what no other nation but the United States can do – fight globally and around the clock.

  8. Angie
    2 mos ago


    My stepdad served in the US Navy on the US Mississippi from 1951-1954. He passed away last Friday and I am putting together a memorial for him. Do you know of any navy motto for that time period? I appreciate any info. Thanks.

  9. Julie musolino
    1 mo, 2 wks ago

    New slogan suggestion:

    “Navy” the color(s) look good on you!”

  10. 1 mo, 2 wks ago

    under the ocean, over the waves or in the sky our aim is true! Go Navy. JMS

  11. Patrick
    1 mo, 1 wk ago

    Kevin Heath. The Navy needs recruits. Not pom-pom dancers.

Leave A Comment